Drawing Traffic To Your Shopify Store
When you launch your Shopify store, it goes without saying that you will not automatically make sales. People will not just stumble upon your store as they may if you were to sell on Amazon, eBay, Walmart etc. So, you will have to drive traffic to your online store with marketing techniques. One of the most successful strategies is social media advertising. These ads can bring you consistent sales.
You need to have defined target market for your audience so that you can choose the best social networks to advertise. For instance, matcha tea is quite popular among younger people. So instead of Facebook, which is losing its popularity with the younger groups, you may choose to advertise on Instagram.
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It Is Packed With Antioxidants
As mentioned, it is a concentrated form of green tea and can have up to 137 times the antioxidants bringing many potential benefits for immunity, detoxification, anti-aging, and general wellbeing. Unlike what you might expect, it outperforms the sources of antioxidants like blueberries or pomegranates that we turn to more often it may have even up to 20 times more !
Among these antioxidants, catechins are the kind that is most potent and beneficial and one particular kind called EGCg makes up about 60% of the catechins in it. EGCg is widely recognised for its possible cancer fighting abilities and potential to fight free radicals in the body that disrupt our health . It is also rich in fiber, chlorophyll and other vitamins such as vitamin C, selenium, chromium and zinc.
How To Make Matcha Green Tea
Youll find my full matcha green tea recipe and measurements below, but because there are a few tricks to making matcha, I wanted to break it down step by step. Heres what you need to do:
First, sift it into a small bowl or mug. Matcha clumps very easily, so I always recommend sifting it before you add any water. Otherwise, it will be difficult to get the tea to disperse evenly in the liquid, and your drink will be lumpy.
Then, pour in a small amount of hot water, and whisk. But wait! This isnt the circular whisking required for making baking recipes or scrambled eggs. Instead, whisk vigorously from side to side either directly back and forth or in a zigzag pattern to evenly disperse the powder in the water and create a foamy layer on top. If you whisk in a circular motion, your tea wont foam.
Finally, top it off with more hot water or steamed milk. Traditional matcha green tea is made with just green tea powder and water, but you can also easily make a latte by finishing your drink with steamed milk. I love to make mine with almond milk, coconut milk, or homemade oat milk. Whisk again until foamy, sweeten to taste, and enjoy!
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In Which Aisle Can You Find Matcha Tea
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As you can see form the image, matcha tea can be found in the tea/coffee aisle, next to other teas. However, since matcha tea is essentially green tea, youll find it closely located to other green teas.
You may also be able to find it in the international aisle, where teas of Asian origin reside.
What Does Starbucks Matcha Latte Taste Like
The matcha flavor is faint, definitely leaning more heavily toward chai with that slight green tea earthy aftertaste. Full disclosure: I did ask for my drink to be made with coconut milk to spare my lactose-intolerant stomach. I think itd be amazing with oat milk, too, whenever Starbucks makes that option available.
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What’s Your Backstory And How Did You Come Up With The Idea
I grew up in a military which allowed me to travel all over the world. This was challenging at times but it was also a world-class education in that it taught me a tremendous amount about other cultures. It also taught me the importance of listening to the perspectives of others. This has served me very well in life and in business.
Systems are vital. You need to think long and hard about building the systems that will replace you so that when you scale you can remove yourself from the operations and focus on growing the business.
I was fascinated by all things Japanese since I took my first martial arts in my teen years. It came in handy each time I met the school bully at each new base we moved to. We eventually settled in the US and I started on my entrepreneurial path. My first trip to Japan came in 2007 when I traveled with my business partner Dr. Andrew Weil. It was during this trip that I first had great matcha green tea . I became transfixed by its brilliant green color, the ancient culture surrounding it, and how it made me feel after I drank my first bowl. When we returned to the US we searched for the same level of quality but it was nowhere to be found. Thus an idea was born.
Once we connected with a farming family thats been producing high-quality matcha since 1602 we started bringing in samples to the US for friends and family. Our matcha even won a few prestigious tea competitions in Japan. We knew we had the right matcha.
Where To Buy Matcha Green Tea Powder
Here at the Matcha Connection we get tons of emails asking many different questions. Today I found this email in my inbox with the subject line Where to Buy Matcha Green Tea Powder?. The writer wanted to know where is the best place to buy matcha, so i decided to put together a comprehensive buying guide on where to buy matcha green tea powder.
Do a quick internet search for matcha, and you will soon be bombarded with a copious amount of online matcha retailers.
Which one do you pick?
How do you know youre buying the real thing?
First a little introduction to what matcha is all about:
Matcha is a super concentrated version of green tea that has been increasing in popularity in the recent past, when in reality, the use of matcha dates back thousands of years. The process entails cultivating green tea plants, shade growing the plants during the last weeks before harvest, hand selecting the youngest leaves, then a drying process, and finally, grinding the leaves into a powder.
Matchas antioxidant content is at least 137 times greater than brewed green tea! Green tea is immensely healthy on its own, research studies have even found that green tea can benefit individuals in a myriad of ways, such as with weight loss, immunity, diabetes, and even cancer!
For more in depth information visit the Ultimate Guide to the Best Matcha Green Tea Powder.
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Hello Who Are You And What Business Did You Start
Hi! My name is Andre Fasciola and along with my business partner Dr. Andrew Weil, M.D we founded matcha.com. We source and sell some of the highest quality matcha available. Our line of ceremonial grade matcha teas some of the most sought after grades of matcha tea outside of Japan. Each grade of matcha is carefully selected by hand by our 5th generation tea master.
Our customers are both domestic and international. We have customers that range in age from 18 – 75. Anyone that is interested in a healthy alternative to coffee, sugary energy drinks, and sodas love matcha. Matcha is not only healthy, but it also provides 4-6 hours of calm sustained energy. Unlike coffee you dont have the overdose jitters nor do you have the crash.
We are the largest supplier of ceremonial grade matcha in the US. A distinction that speaks to our commitment to preserving the traditions of matchas ancient culture, and at the same time educating our American customers about all things matcha. From how to make great matcha to how to distinguish between imitation matcha and high-quality matcha. Our monthly revenue is $100K.
Matcha Dropshipping: Selling Matcha Tea With Shopify
Dropshipping allows online retailers to sell products without keeping an inventory. By signing up with a dropshipping supplier that offers matcha tea products, you can start selling matcha tea on your Shopify store. Matcha dropshipping business can be a great source of extra income for you. In this article, you can find the basics of creating a matcha tea store with Shopify, using the dropshipping method.
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Buy Supreme Matcha Green Organic Herbal Tea
Good news for replenishing your magical powers
Made with organic whole leaf green and the finest matcha powder
Mornings are clean, green and supreme
Ethically sourced, 100% organically grown ingredients
Even superheroes need a boost. Sometimes our superpowers can run low. Welcome in pure emerald Matcha powder – our magical super-ingredient blended with the goodness of three fairly-traded whole leaf green: Chinese Sencha, Indian Oothu and Vietnamese Suoi Gang. Shazam – super powers recharged. Welcome to a magical new world.
Every Pukka plastic-free tea bag comes in its own recyclable envelope to retain the essential oils in our organic herbs. Each bag has two chambers, allowing these incredible herbs to flow and release the full potency in your cup. To help the flavours to fully disperse, pour boiling water directly on the bag. Every herb loves the water, so leave them to steep for the perfect brew. And remember to boil just the amount of water you need to make your cuppa as environmentally-friendly as it can be.
Sencha Green Whole Leaf Tea , Oothu Green Whole Leaf Tea , Suoi Gang Green Whole Leaf Tea , Matcha Powder .
What Does Matcha Taste Like
Like a finely balanced red wine, high quality premium grade matcha displays complex vegetal undertones with a full-bodied, rich creaminess. The aftertaste is laced with smooth sweetness for a tantalising and aromatic lingering finish.
Our nutritious matcha can be enjoyed in many forms from naturally organic to flavoursome combos. Try Matcha Jaffa Swirl, Mint Chip Matcha, Matcha Berry Ripple and Salted Matcha Milkshake for a sensational taste experience with built-in goodness!
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What Platform/tools Do You Use For Your Business
Go with the free stuff first. Google Analytics, Gmail, Gdrive, Gtalk, etc.
We have had a good experience with Shopify. Ive used other ecomm platforms but Shopify is the most evolved and they are getting better and better.
Klaviyo is the most comprehensive email platform out there. Master it and your business will crush it.
I dont really use productivity tools. I know what I need to get done and I do it. Using apps and tools to hack productivity just ends up causing more friction in my day. Maybe Im old school but I feel like those things are for the people that make a business out of preparing to do things.
Matcha Green Tea Benefits
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Matcha, like other greens tea, contains a class of antioxidants called catechins, and matcha is particularly high in EGCG , which researchers believe to have anti-cancer effects.
There are also numerous studies that associate green tea consumption with a variety of health benefits, including the prevention of heart disease, type 2 diabetes, and cancer, the enhancement of brains function and mood, and it may also play a role in weight loss, as it may accelerate metabolism and cause you to lose more calories.
However, it is important to note that these studies are not clinical trials that define a cause and effect.
Most are largely population-based studies, where researchers look at groups of people that consume green tea and compare their health outcomes to groups of people that dont drink it. There is an association, but its not possible to prove causality with these studies because there are other variables in play.
Nevertheless, the findings are promising, and a relationship between tea-consumption and positive health outcomes does seem to exist on some level.
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Here Are The Dos And Donts Of Buying Matcha Online:
The Dos of where to buy matcha green tea powder online:
Why Choose An Organic Tea Powder Supplier
In the world of dropshipping and online retail, natural and organic are rapidly becoming major selling points for many consumers. In fact, online shoppers are willing to pay premium prices for products that are higher in quality, especially if theyre designated organic. As a result, its a great idea to go with an organic tea powder supplier in order to offer your potential customers organic items.
Lets take a moment to consider why you should go with an organic supplier:
As you can see, there are a number of compelling reasons for going with an organic tea powder supplier. If you do decide to go with an organic supplier, be sure you heavily advertise the fact that your products are natural and organic as this is a major selling point for consumers!
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Carrington Farms Culinary Matcha Powder
Remember how we said that matcha can be added to almost any recipe? Well, this product from Carrington Farms is a perfect choice! It is 3.5 ounces of finely ground green tea that is the perfect addition to any pantry or culinary kitchen. It is also a lower price point than the other powders as it is used more for baking and cooking, including both sweet and savory dishes.
Through Starting The Business Have You Learned Anything Particularly Helpful Or Advantageous
I dont look at it like we made mistakes. I look at it like some things work better than others, and some things that did not work at all.
Some things that come to mind – we once paid a lot of money to a PR firm to connect us with 10 big influencers. We received $0 in sales from all 10 campaigns. That was a big lesson for us.
Being sincere in your messaging and building great content wins every time over paid advertising. One is way easier than the other one.
Keep track of all your costs. They add up quickly, and remember – EVERYTHING is negotiable. That goes for software, consultants, rent, fulfillment costs, EVERYTHING. Get a good lawyer and a good tax accountant.
Also, I try not to be hard on myself when I dont know how to do something or I dont have the knowledge to figure out something. You cant go to school to learn how to be an entrepreneur , Its 10% skill and 90% hustle. You dont have to know everything you just need to know where to go to find the information you need. I try to surround myself with people more skilled than I am at tasks Im not good at. Also, pay those people who are smarter than you very well.
Youre only as good as the 5 people you hang out with. Find a mentor or a mentor group.
Im not as smart as some but Ill outhustle most!
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